Purpose
of the CPI Fast Track Self-Directed Business
Courses
CPI Fast Track Self-directed Business Courses
are the only business courses you will need to take your business to the
next level.
If you are satisfied with the current condition
of your business, these courses may not be for you. The CPI courses
are only for business owners and managers who want dramatic improvement
in the way their businesses are currently operated.
CPI Fast Track Self-directed Business Courses
are 100% guaranteed to accomplish what you want from your business
or your money will be fully refunded. That's how confident
we are in your total satisfaction with our amazing business building, profit
generating, problem solving courses. If you are not completely satisfied
with our courses, you may return the materials in resalable condition for
a complete refund, no questions asked.
Here is why CPI business courses are just what
you need. They addresses the six biggest challenges facing
every business: (1) Organizational Development, (2) Sales
and Marketing Management, (3) Administration and Financial Management,
(4) Human Resources Management, (5) Customer Service and Quality Management,
and (6) Team Building and Supervision. These are the foundation stones
of every successful business, and here are the benefits:
CPI Fast Track Self-directed Business Courses
are designed to help you transform your business 24 ways. They will
help you . . .
1. Take back ownership of your business.
2. Significantly increase your income.
3. Increase profits by discovering how to make the business do your
work for you.
4. Free up several hours of your time each week.
5. Eliminate debilitating stress in your business.
6. Remove disorder and confusion by streamlining your business and
establishing proven systems for every situation.
7. Make it possible to take regular vacations.
8. Find the right people to hire and to reduce employee turnover.
9. Put fun back into your business.
10. Get a life for yourself.
11. Get more life from your business.
12. Build your business instead of just working in your business.
13. Systematize your business for success.
14. Transform your business and your life.
15. Learn what distinguishes you from your competitors.
16. Hire inexperienced people and quickly bring them up the ranks so
they become industry experts like yourself.
17. Be more productive by turning average employees into superstars.
18. Be more efficient and effective by discovering the power of systems.
19. Find new customers, improve customer satisfaction, and retain them
for many, many years.
20. Stop complaints cold in their tracks.
21. Cut the fat out of your business and run it lean and profitable.
22. Create loyalty among your employees and customers.
23. Create a good impression with your clients and your prospects.
24. Prepare irresistible sales proposals.
CPI Business Courses will
help you put into practice six strategies that are vital to business success:
1. Your Organizational Strategy: The
vision of what your business will become. The mission of your business;
the clear statement of what your business ultimately has to do to make
your vision possible. The planning and fitting together of the people
and activities involved in doing the work of your business; making sure
that the right work is being done the right way—with the desired results.
2. Your Sales and
Marketing Strategy: The strategy for developing a cost-effective
program for advertising and publicizing your business, understanding the
sales process, prospecting for new clients, preparing a powerful sales
presentation, cultivating trust and building rapport, overcoming
objections, estimating and workloading, bidding, and closing the sale.
3. Your Administrative and Financial
Management Strategy: The means by which your business produces
the results and the profit you want. The strategy for developing
financial policies and systems to measure your progress, efficiency, and
profitability; managing your assets, planning for business growth and market
expansion, communicating, persuading, and influencing people; teaching
people in your company how money gets made--and lost--and what they can
do about it; and how to use delegation as a tool for managing organizational
change.
4. Your Human Resources Strategy:
The
strategy for hiring, developing, and keeping the right people; making sure
they are committed to the company mission and understand the purpose of
their work. The strategy for solving the problems you face because
of the unpredictability of your people. The means for building a team of
willing and trained individuals who are united around a challenging common
goal and are empowered to implement consensus decisions.
5. Your Customer Service and Quality
Management Strategy: The means by which you can determine what your
customers really want, not what you think they want, and how to fulfill
their expectations. The strategy for giving employees the people
skills they need to handle any situation, avoid complaints, prevent burnout,
and enhance communications. The means for building a Total Quality
Culture by promoting ethics and empowered decision making and leadership
in the workplace.
6. Your Team Building and Supervision
Strategy: The strategy for building a team of willing and
trained individuals with an increase in productivity and a decrease in
stalemates. The means for developing personal effectiveness, managing many
personalities, and working with groups. The blueprint for improving
your bottom line with the most cost-effective, time-wise training methods
available. The strategy for empowering employees to do the work and
give their best, and then recognizing them in meaningful ways.
What materials are included,
and how long does it take to complete the courses?
Each course includes four modules.
Each module includes two workbooks and a plastic binder. Some
modules include an audio cassette.
Workbooks contain illustrations,
graphs, charts, and text written in easy-to-understand language.
Most workbooks take two to four hours to read
and another two to four hours to complete the exercises. Depending
upon available time, the average person can complete a workbook in four
to eight hours and an entire course in thirty-two to sixty-four hours spread
over a period of several weeks, usually one or two months. Since
this is a self-directed program, there is no time limit for completion.
You may request a certificate upon completion
of each course, although participation in the certificate program is not
a requirement for purchase. To receive a certificate, submit photocopies
of the workbook exercises to: CPI Business Development, PO Box 6350, Portland,
OR 97228-6350 along with a payment of $25.00 for the certificate.
If you have two or more managers or supervisors
who need training in a specific module at the same time--and you want to
save the cost of purchasing separate modules for each of them--you may
purchase one module and have your managers or supervisors share the workbooks.
You may want to have them each use a different workbook so they can be
studying at the same time.
One to five days is usually adequate to finish
most workbooks. Participants may return their workbooks to the person
in your company assigned to direct this learning program and then receive
their next workbooks. The workbooks do not have to be studied in
any specific order. At the end of one or two months you and your
managers and supervisors who are sharing the same course material
will finish at the same time. You may then meet to decide how you
will implement what you have learned before moving on to another course.
The cost of each CPI Fast Track Self-paced Business
Course is $199. Each course is divided into four modules that may
be purchased one module at a time or all four modules at the same time.
The cost of each module is $49.75 when purchased separately.
The cost of a complete course containing all four modules purchased at
the same time is $179, a savings of $20.
Save even more! Purchase all six courses
at the same time and save $150 off the price of the individual courses
purchased separately. You pay only $1,044 for all six courses.
The regular price for all six courses when purchased separately is $1,194.
When I order one module or one
course do I have to order other modules or courses?
No. You may order any of the modules or
courses without obligation to order additional modules or courses.
Consulting assistance
After completing each workbook, you may receive
assistance from a CPI consultant to help you implement what you have learned.
The consultant will recommend ways to apply the business strategies to
your unique business situation. You may request assistance from the
consultant at any time. You are not required to have the consulting
assistance; it is an option.
The telephone consulting fee for non-members
of the CPI Business Development Group is $1.50 per minute. Members
receive a 50% discount and pay only $0.75 per minute. Consulting
fees are billed in fifteen minute increments.
Description of the CPI Fast
Track
Self-directed Business Courses
Organizational Development Course BC-1
Who will benefit from this course?
Business owners
General managers
Anyone starting a new business
Those needing new direction for their business
Those who struggle with personal or business
organization
Module One:
Organizing Your Workspace
Personal Time Management
Module Two:
Understanding Leadership Competencies
Organizational Vision, Values, and Mission
How to organize yourself and your workspace in preparation to organizing
your business—and then stay organized.
How to use time wisely and how to change old habits with a clear understanding
of time management principles.
How to develop nine basic leadership qualities and the actions that competent
leaders take.
How to bring into focus a clear picture of the business you want to create
by clarifying your values, scanning your current situation, defining your
mission, creating a vision of the future, and communicating that vision
to everyone in the company.
How to understand systems thinking and strategic planning.
How to plan new direction and growth for your business by concentrating
on “top line” improvement.
How to build a competitive advantage in the marketplace by developing and
implementing strategies that build the business.
How to develop a strategic planning document and a plan to implement change
in your business.
The purpose of goal setting and opportunities for setting goals.
How to understand the relationship between a mission, a goal, and an objective.
How to set goals and how management can negotiate with employees in setting
goals.
How to complete a diagnosis of your business to make a planned system-wide
change using behavioral science and humanistic values, principles, and
practices to achieve greater organizational performance and effectiveness.
BC-1 $49.75
per module $179 for all four modules (a $20
savings)
Marketing directors
Sales managers
Sales representatives who want to move up to
marketing director or sales manager
Business owners who do their own marketing and
selling
Module One:
Consultative Sales Power
Prospecting: The Key to Sales Success
Module Two:
Marketing Strategies
Bidding, Estimating, and Workloading
Module Three:
Effective Sales Management
Professional Selling
Module Four:
Closing: A Process Not a Problem
Effective Presentation Skills
What you will learn in this course:
How to apply the secrets of what make top salespeople successful.
How to master the fine art and science of consultative selling.
The seven emotional needs of your customers, and how to turn objections
into sales through a six-step process.
Why prospecting is vital to every business and how networking can help
you to find new prospects for your business.
The secret of becoming an instant expert and how it can increase your sales.
How to market your business cost-effectively; get publicity, public relations
and sales results; use advertising approaches that will work best for you;
use direct marketing methods to get customers to buy; and to compete successfully
in today’s market.
How to qualify your prospects, and learn the 10 common benefits that will
sell your product or service.
How to know what to say and not to say in a face-to-face sales meeting.
How to understand the sales process: how to conduct the interview and get
the sale, how to respond positively to objections, and how to prioritize
your prospects and clients.
How to close the sale by cultivating trust and building rapport with your
sales prospects.
How to create a favorable atmosphere for sales presentations.
How to ask stimulating questions to determine your prospects needs.
How to use a consultative, six-step sales process with closing as its conclusion.
BC-2 $49.75
per module $179 for all four modules (a $20
savings)
Customer Service and Quality
Management Course BC-5
Who will benefit from this course?
Business owners
Operations managers
Supervisors
Plant managers
Customer service representatives
Process control managers
Human resources officers
Office managers
Marketing managers
Sales managers
Module One:
Process Improvement
Quality Customer Service
Module Two:
Customer Focus
Benchmarking Fundamentals
Module Three:
Managing Quality Customer Service
Building a Total Quality Culture
